Sales Letter Sample

How To Write Kick Ass Headlines Which Hook Your Prospects By Their Throat

The difference between a good headline and a pathetic headline is the difference between Success and Failure in advertising, website copy or getting your blog article read.

Your headline is the most important aspect and the first thing your prospects see when he or she looks at your advertisement . . . blog article or website sales copy. Continue reading

Anatomy of a Sales Letter Which Sells – Part 2

Here’s part 2 of Anatomy of Your Sales letter.

The Opening Paragraph

Now you’re ready for your opening paragraph.

This has got to be better than good. It’s got to be powerful.

You’ve got to remind your prospect just what their problem (or desire) is, then move on More…to make it sound worse by reminding them if they don’t take any action Continue reading

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