innovation writing

“8 Little Words Which Saved Business Profits”

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Amazingly, people constantly get blown away by the fact it can take just one or 2 possible minor changes to the words which you use, in any part of your life – to get a major change in your results. The sooner people get this idea super-glued into their brains . . . the better their advertising and marketing will be . . . and the more sales and profits they will enjoy for their business.

I was reading through ‘Long Lost Advertising Secrets’ when I came across a story worth quoting to you.

How a hotel stopped its guest’s practice of removing pictures from the walls of rooms – saving its profits. Continue reading

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