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8 Different Types Of Headlines Which Sell

May 21, 2008

Following on from the 12 rules to create kick ass headlines which sell, below are the 8 different types of headlines you can model from with examples.When you follow the 12 rules, find your hook and then model the headlines below, you will create sizzling headlines which compel your prospects into reading your persuasive copy.

1. The News Headline:
If your product or service offers something newsworthy, announce it in your headline. You would normally use this to introduce a new product or the improvement of an existing product.Here are some words you can use in your News Headlines.New, Announcing, Introducing, Finally, Just released, Now, At last.Examples: Read more

Spelling Sux: 5 Myths About Spelling Revealed

April 23, 2008

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Too many people get their panties in a wad over their blog article, website copy, letters and emails being grammatically correct and without one spelling mistake.

BE WARNED:

This article will offend some people . . . it’s meant to.

Blatant typos can and should be avoided due to having tools such as a spell checker however, even this is not 100% fool proof. I must admit, I am guilty of not running the Spell checker and having sales copy and email copy with errors and I do not give a toss to be honest.

Author’s manuscripts some times go through 10 different proof readers Read more

“English Teachers Get it Wrong - God Get’s It Right!”

March 26, 2008

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It never ceases to amaze me when I talk with business owners and entrepreneurs about choosing the correct words which can explode their sales and profits.

Too many people are still hung up on the garbage their English teachers have shoved down their throats about using the correct grammar, particularly when its comes to advertising and marketing. They will tell you where you have missed a comma, used incorrect punctuation, and if you have typing errors etc. etc. Read more

“Anatomy Of a Sales Letter Which Sells - Part 3

March 26, 2008

If you have been following parts 1 and 2 of Anatomy of your sales . . . here’s the last part in the series.Guarantee

Adding a guarantee is critical. You MUST offer a guarantee. Ideally, the longer Read more

Anatomy of a Sales Letter Which Sells - Part 2

March 25, 2008

Here’s part 2 of Anatomy of Your Sales letter.

The Opening Paragraph

Now you’re ready for your opening paragraph.

This has got to be better than good. It’s got to be powerful.

You’ve got to remind your prospect just what their problem (or desire) is, then move on More…to make it sound worse by reminding them if they don’t take any action Read more

“Anatomy of a Sales Letter Which Sells - Part 1

March 20, 2008

Many of you get stuck as to how to construct your sales letter and very simply, when you follow the anatomy of a sale letter which was used at my recent copywriting workshop . . . your sales writing process can not fail . . . as long as you follow the blueprint. Read more

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