Celebrity Endorsement Gone Wrong!
Published October 20, 2009 | 
I was sitting watching television last night & one particular story grabbed my attention.
It was a story about a former high profile T.V. show host who, to be honest is now probably considered to be past his used by date.
You might even consider him a ‘has been’ these days.
Now . . . what was so interesting about this story was the that this guy had been paid a motza of money to tell the ‘world’ that . . . he could no longer get it up!
That’s right . . . No more erections! No more boners!
His ‘old fella’ was more asleep than a coma victim. Continue reading
Set Yourself on Fire For Success – 16 Powerful Quotes
Published June 1, 2009 | 
You have choices how you get your inspiration. For many of you, quotes work and here’s 16 more success quotes. As former Canadian Hockey Player rifle puts it - “Success is not the result of spontaneous combustion. You must set yourself on fire.”
So, go ahead, set yourself on fire with these 16 Success quotes. Continue reading
ToeCracker Punched By Matt Furey
Published May 15, 2009 | This morning after I had breakfast with Matt Furey, the Zen Master of the Internet, something happened and he punched my several times. Watch and listen to this video to discover why.
http://budurl.com/PunchedbyMattFurey
Dedicated to kicking your ass until you succeed!
Warmly
Trevor ‘ToeCracker’ Crook
PS. The Furey barrage of punches from simply made me smile
How to Get a FREE 1 Hour Mentoring Session With Me – $1,000 Value
Published April 20, 2009 | 
Yes, I’m tired, cranky but I had to tell you this now.
I am tired due to lack of sleep, as I have slept 5 hours in 2 days so I am more like a grizzly bear with a hangover and I am getting crankier by the minute yet I feel compelled to write this now.
I am removing all liability from what I say here due to sleep deprivation.
Read on at your own risk.
It’ll be worth it.
I was talking to a new client recently about a few aspects when he casually mentioned he was paying $500 per month for yet another ‘magic’ pill which some bloody guru wanker had paid a kick butt copywriter to create a sizzling sales letter which was more slick than paddock full of B.S. Continue reading
11 Quotes From Past Presidents Which Shaped America
Published October 8, 2008 | 
Over history, many of America’s former Presidents and even their wives, have made famous quotes . . . ones which have helped shape America to what it is today.
The question remains:
“Will Barack Obama or John McCain say something so powerful, they will be remembered for it in 50- 100 years time and help change history?” Continue reading
10 Year Word Study Tested 105,000 Sentences on 19 Million People
Published August 27, 2008 | 
Sell Your Sizzle Not Your Cow!
The best-looking product won’t sell itself;
The prettiest dotted line won’t sign itself, a check won’t sign itself and a credit card won’t give you it’s details . . . without the intelligent persuasion of somebody’s words – either verbal or written compelling the owner to do so, giving you a sale.
You have no doubt heard of the phrase ‘Don’t Sell the Steak – Sell the Sizzle’ however do you know this came about from a 10 year word study?
Back in 1937 Corporations throughout the country commissioned Elmer Wheeler to set up his “Word Laboratories” and find out winning sentences to sell their goods. Wheeler realized that it was the sales people in the stores who weren’t asking the right questions to their customers.
So he tried and tested 105,000 sentences on over 19,000,000 customers (such a feat would not be viable nowadays – even Donald Trump couldn’t afford it). Continue reading