Bikini Models, 2 Left Feet and My Banana Hammock
Published August 15, 2009 | 
Here’s a part one of two true stories from last night.
Each one has a different marketing lesson for you to benefit from.
LESSON ONE:
On Monday night I went out with my friend, an exotic, lovely lady with Columbian heritage, who I will call Carla. She is a smart businesswoman and also owns her own range of Brazilian cut bikinis.
Over dinner she invited me to attend a bikini fashion show which was on Thursday night as her bikini range was part of the show. Of course I said yes. After all, what red blooded male wouldn’t want to see 7 hot models strut their stuff in about 100 bikinis.
Even though it was suggested to attend in beach wear, I figured the hot babes in the club a well as the models would go into a sexual frenzy at the sight of the ToeCracker wearing his very own ‘brazilian cut’ banana hammock. Continue reading
“3 Year Old Marketing Genius Discovered . . .”
Published August 8, 2009 | 
Many years ago, when my youngest son was three years old, I used to think he’d ‘been here’ before in another life, because he was 3 going on 30! In fact his negotiation skills would will rival the one and only Donald Trump!
You may be wondering what a 3 year old has to do with marketing – a fair question.
What I can tell you is this . . . if you acted more like a 3 year old when it comes to applying marketing & negotiation skills in your own business . . . you’d have a more profitable business with exceptional cash flow to boot!
Why? Continue reading
Breast Cancer Killed a Women Every 3.46 Minutes in 2008 – Let’s Donate
Published July 7, 2009 | 
Yesterday afternoon, a close friend could see me on my patio, she was down at the beach and called me, inviting me down for a glass of wine. I went down and after a while, she asked me what I was doing next Sunday night. I said, I have nothing planned to which she replied . . . ‘You do now as I have committed you to attend a Breast Cancer Fundraiser.
Knowing her younger sister, a single Mom of 2 small boys had recently been diagnosed with advanced breast cancer and had just started her treatment, with her hair now falling out it massive clumps . . . I said of course I will go with her. Continue reading
Cheech and Chong’s Headline Writing Tips
Published July 1, 2009 | 
WARNING:
This is blunt so you have been told.
Back in March of this year, I spoke at the Canada Marketing Summit. During my presentation, I asked attendees to stand up if they actually wrote more than 10 headlines when creating sales copy.
One lone man stood up out of approx. 100 people in the room. He said he did a max. of 20 headlines which is still way too few and costing him sales.
No surprise for me.
Seriously, you would have thought I asked people to stand up if they had a Venereal Disease – such is the blatant lack of Continue reading
FREE 90 Minute Video – ToeCracker Live at The Canada Marketing Summit
Published June 2, 2009 | You can watch for free, my 90 minute video from my presentation on copywriting at the Canada Marketing Summit last week.
This is what TC Bradley said after watching me tear it up on stage:
“If you really want to know why the “Toecracker” is a man among boys when it comes to flat out MONEY MAKING copywriting that allows you to break your bankers back with with big FAT bank deposits, then you need to watch this Powerful Free video!”
Get ready to ignite your sales from 90 minutes of pure content.
Enjoy.
http://www.canadamarketing
Dedicated to kicking your ass until you succeed.
Warmly
ToeCracker
PS. I think this will only be available until 10th April as the promoters will pull it down.
Your Success Grows From Your Struggles in Life
Published May 29, 2009 | 
Strength Grows Out Of Struggle and your successes are based on how well you overcome your struggles in life.
Struggle is a clever device through which nature compels humanity, which includes you to develop, expand and progress.
It’s either an ordeal or a magnificent experience, depending on your attitude toward it. Your success is impossible – unthinkable even, WITHOUT it.
Your life from birth to death, is quite literally an unbroken chain of ever-increasing, unavoidable struggle. The education you receive from the struggles you face is cumulative. You get it a little at a time, from each and every experience you encounter. Continue reading