Monthly Archives: November 2009

The Italian Feast and Your Success

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If you know anything about Italians they know how to cook great pasta, pizzas plus they also know how to have a feast at lunch and dinner.A couple of years ago, I went to stay with friends in Italy for a few months. I arrived on a Friday and what happened over the weekend will forever stay in my mind.

On the Saturday night, we jumped in Pietro’s car with his family and drove the short distance to his brother’s house.

All of the family were there, the brothers, their wives, Nonna, Nonno, all of the kids and grand kids plus my mate’s daughter invited 4 of her friends.

When I walked into dining room, there was a huge table, which seated 20 people plus there was a smaller one for the kids.

When it was time to eat, the table was loaded with delicious Italian food. Various pastas, anti-pastas, breads, cheeses, as well as fried rice, spicy chicken and an array of Asian cuisine plus more vino then you could ever imagine. Continue reading

Pig Headed, Stubborn and Successful . . . Are YOU?

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I have a question for you.

Is stubbornness costing you a fortune?

I am the first person to admit how pig headed I am.

If you don’t have persistence, competitiveness and downright pig-headed determination tattooed permanently to your forehead, you will never make it in your own business.

Thin skinned and worried about what people think of you?

Then get a job.

Harsh but true!

Entrepreneurship is only for those who can handle criticism from others. I can’t tell you how many times in the past 8 years in business I have heard negative crap from those in my circle of friends, and from those on my ezines.

At first, it definitely hurt. I would take it personally … and it would hurt!

Now, it’s like water off a ducks back.

Over time, I realized those who bitched the loudest and criticized those who Continue reading

Sex, Greed, Fear or Honor . . . How To Find The Right Sales Appeal

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You know by now sex sells however when you use it in the wrong context, your sales message and marketing will fail.

When it comes to headlines, you need to find the right appeal,when you want to be successful in advertising and marketing.

When Troy White and I were deep in the Rocky Mountains a few weeks ago, running around in our Austin Power’s outfits, discussing various strategies, the ones which will give you the most entrepreneur mojo . . . there was ONE clear winner. Continue reading

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