Monthly Archives: August 2009

My 2 Left Feet and The Kamikaze Taxi Driver

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Marketing Lesson 2 which follows on from the entry: “Bikini Models, 2 Left Feet and My Banana Hammock.

When the bikini show was over, Carla and I decided to meet at a bar a minutes walk from each others apartments. She had to duck home first, so I finished my beer then left the club and waited for a taxi.

I got in the taxi and gave the driver my address. He proceeded to the next corner, turns right and driving like a typical kamikaze taxi driver, plants the foot on the gas pedal.

I was looking out of my window, when he turned to me said – “where’s the light, I can’t see a green light?”

Now, I had a few beers in my belly when I realized the wanker was driving up a one way street at 40 miles an hour and we were seconds from having a major head on collision with an oncoming car. Continue reading

Bikini Models, 2 Left Feet and My Banana Hammock

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Here’s a part one of two true stories from last night.

Each one has a different marketing lesson for you to benefit from.

LESSON ONE:

On Monday night I went out with my friend, an exotic, lovely lady with Columbian heritage, who I will call Carla. She is a smart businesswoman and also owns her own range of Brazilian cut bikinis.

Over dinner she invited me to attend a bikini fashion show which was on Thursday night as her bikini range was part of the show. Of course I said yes. After all, what red blooded male wouldn’t want to see 7 hot models strut their stuff in about 100 bikinis.

Even though it was suggested to attend in beach wear, I figured the hot babes in the club a well as the models would go into a sexual frenzy at the sight of the ToeCracker wearing his very own ‘brazilian cut’ banana hammock. Continue reading

Knowledge – What Fools Take for Granted

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One fact which will determine your level of business success is irrefutable.

The knowledge you possess will determine whether you and your websites and or your offline business . . . will fail or succeed.

Notice I said fail before succeed.

The reason is because most of you are failing without even realizing it.

Seriously, most people I talk with, when it comes to their own business or website/s are in denial and ‘D Nile’ ain’t just a river in Egypt. Continue reading

“3 Year Old Marketing Genius Discovered . . .”

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Many years ago, when my youngest son was three years old, I used to think he’d ‘been here’ before in another life, because he was 3 going on 30! In fact his negotiation skills would will rival the one and only Donald Trump!

You may be wondering what a 3 year old has to do with marketing – a fair question.

What I can tell you is this . . . if you acted more like a 3 year old when it comes to applying marketing & negotiation skills in your own business . . . you’d have a more profitable business with exceptional cash flow to boot!

Why? Continue reading

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