Monthly Archives: August 2008

The Great Headline Ingredient

Let’s face it, when you bake a cake and if you leave out the key ingredient, it’s going to taste like crap when you eat it! If you leave out the key ingredients in your sales message, it’s going to be crap as well. When the headline of YOUR advertisement or Sales Message is poor, the best copywriter in the world can’t write copy to sell you products or services. Continue reading

“3 Little Words Which Generated $$$ Millions in Sales”

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When you know the formula like I do – which took just 3 words to generate millions of dollars in sales for one product – which is also the same formula which sells your products and or services – don’t you wish you could get your hands on it too. Continue reading

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